What is this campaign trying to achieve?
Ultimately, this campaign is about getting practical, useful support into the hands of people with diabetes to help make their everyday life a little bit easier.
We know that being diagnosed with diabetes can be overwhelming, and can mean a lot of changes to day-to-day life. We also know that the best advice tends to come from someone who has been through it themselves, so this campaign draws on the knowledge of the real experts: the diabetes community. We've captured their advice, their tips and ideas into a handy new e-version so that others can learn from their experiences.
We're encouraging everyone affected by diabetes, and that includes friends and family members too, to go online order the PDF of '100 things I wish I'd known about living with diabetes'. As well as practical tips, it also contains information about the support we can provide for you too.
Why is this so important?
Diabetes is a condition that can affect every aspect of your day-to-day life. As well as needing daily treatment, diabetes can have an impact on everything from your diet and the exercise you do, to your rights at school and work, holidays and even relationships. So it's no wonder people tell us they are often left with lots of questions.
This campaign is all about getting sound, practical advice out to people with diabetes from other people with diabetes, their friends and families, and reminding them that Diabetes UK is here to help them too. The fact that all of the tips come from people living with diabetes also serves as a healthy reminder that you're not on your own, which is hugely important. We're here to answer questions and provide support too, and you can find details of all of the ways we can help in the book.
What is the PDF?
Last summer we asked thousands of people to tell us their most practical tips about living with diabetes – the sort of thing that makes day to day life that little bit easier, or stops diabetes getting in the way of work or school, travel, and relationships. We were inundated.
We worked together with a panel of volunteers from the diabetes community to pick the very best, and we turned them into a book, and now a PDF: '100 things I wish I'd known about living with diabetes'.
The PDF is set up ready to print at home, or to save to your mobile or laptop to refer back to whenever you need it.
Who is the e-version for?
The PDF is for everyone affected by diabetes, whether they've been diagnosed fairly recently or have been living with the condition for years. We've gathered tips from people with Type 1 and Type 2 diabetes, parents of children with Type 1 and people with gestational diabetes and rarer forms, as well as friends, family and carers. So we hope that anyone affected by diabetes will find something new and inspiring in the book.
How do I get hold of a copy?
You can order the e-version PDF online . If you know someone who might also find the information useful, let them know they can order their free copy as well.
What kind of tips are included?
The PDF is full of tips to help you in all kinds of everyday situations, from knowing the local word for carbohydrate when you go on holiday, to knowing the best time of day to buy shoes for the best fit. The book includes tips covering eating out, working out, and managing diabetes with work, study, relationships and more. The e-version is divided into five handy sections to help you find the information you're looking for quickly and easily.
How were the tips chosen?
We asked the diabetes community to let us know the top tips they wish they'd known when they were first diagnosed with diabetes, and received well over 1,000. Our team of clinicians here at Diabetes UK checked them all thoroughly to make sure they're medically sound. Next we worked with a panel of people with diabetes to shortlist the very best tips to be included.
Where would I have seen the campaign?
The advertising campaign ran for 12 weeks from Monday 15 February right across the UK. You could’ve also seen it on TV, in magazines and on social media sites such as Facebook. It has been made possible thanks to our National Charity Partnership with Tesco.
How will I get my PDF?
Once you submit your name and email address, you will instantly receive an email with a link to download your e-version.
You say this campaign has launched in February, but I've already seen it – why?
Last year we ran a pilot of our 100 things campaign in some areas of the country– you may have seen it online, on trains or in magazines. This second campaign launched in February and ran until mid-May.