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Food Upfront - campaigning for clear food labelling

We know it's not easy to find out what’s in your food. Nine out of ten people say clearer food labelling would help them make healthier food choices.

That's why our Food Upfront campaign called on the UK government and food industry to act and make nutritional labelling clear, consistent and compulsory.

In 2018 the UK government heard our calls, and launched a consultation on proposals to make calorie labelling mandatory in restaurants, cafes and takeaways.

We responded - welcoming the changes as an important first step, but also calling for additional nutritional information, like carbs, to be available somewhere in store or online.

We’re still waiting for the UK government to publish the results of their calorie labelling consultation. And as soon as they do, we’ll be in touch with next steps. 

We’ve also had some major breakthroughs over the course of the campaign. In a new strategy published in July, the Westminster government promised to review front of pack labelling in supermarkets. 

The Welsh government have now committed to introducing calorie labelling for food eaten out of the home and promised to work with the UK government to improve front of pack nutritional labelling. 

And Food Standards Scotland have also now officially recommended that the Scottish government introduce calorie labelling when people are eating out.

Watch this space and sign up if you want to hear more when we have news to share.

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Taking action - the story so far

Thanks to your support, leading restaurants and the UK government have heard the demand for stronger nutritional labelling. Here is what you have been doing to help move us a step closer to clearer labelling.

1. Signing the petition

In March 2018, almost 7,000 of you signed our petition, which is absolutely amazing. With this many signatures, the message is crystal clear - it's time for the government and industry to strengthen food labelling.

2. Writing to your MP

In April 2018 we took our cause to parliament to tell MPs why clear labelling is so important. Hundreds of you wrote to your MP asking them to meet with us and more than 50 MPs joined us and took action on the day.

3. Submitting the petition

In May 2018, we took our message directly to the Prime Minister by handing in the Food Upfront petition.

4. The government publishing their Childhood Obesity Plan

A major milestone for Food Upfront.

On 24 June 2018, the Government published a second chapter of their Childhood Obesity Plan. This includes proposals for clear, consistent and compulsory calorie labelling that were consulted on over the autumn.

5. Responding to the government consultation

We’ve submitted our response to the government consultation. Thousands of you shaped our response through focus groups in Cardiff, Glasgow, London and Wolverhampton and an online survey.

6. Getting restaurants, cafes and takeaways on board

We called on some of the biggest chains in the country to adopt the Food Upfront pledge. We sent thousands of your letters to the biggest chains in the country, urging them to improve their labelling. And some of them listened. We had meetings with leading restaurant chains to discuss their food labelling.

7. Urging the government not to delay

Hundreds of you responded to alarming media reports suggesting the government were seeking to delay the publication of the calorie labelling consultation. And nearly 2,000 people signed our open letter to the health minister urging him to take action and publish the consultation. 

We’ll keep calling for food labelling to be clear, consistent and compulsory. And the more people we have participating in this campaign, the louder our voice to industry and government will be.

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