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Our partnership with Fitbit


Fitbit and Diabetes UK are working together to help millions of people live healthier lives. 


Preventing type 2 diabetes

Our partnership with Fitbit focuses on prevention, helping more people understand what puts them at risk and what they can do about it. We believe that by working together we can prevent more people from being diagnosed with type 2 diabetes. Improving people’s health and wellbeing is at the very heart of our partnership. 

Healthier, not just fitter

We share a simple ambition, to help everyone live healthier lives. By working together we'll help people lower their risk of health issues or even serious illness. This partnership is about helping to make everyone healthier, not just fitter.

Why now?

There are 4.8 million people currently living with diabetes in the UK and 90% of these are living with type 2 diabetes. A further 13.6 million people are at increased risk of developing type 2, and someone is diagnosed with the condition every two minutes. So, diabetes management and prevention has never been as important as it is right now.

Our partnership will help people understand more about diabetes, with opportunities to manage their health or lower their risk of type 2 diabetes through our challenge events. With every step and every mile we will raise vital funds to stop diabetes in its tracks. Every penny raised goes towards researching better, life-changing treatments and providing support to the millions who need it right now. 

By joining forces, Fitbit and Diabetes UK will show how working together can help people do more than they ever thought possible. We'll inspire meaningful changes to people's behaviour which improves their physical and mental health - for good.  

What you can do

Over two million people have used our Know Your Risk tool to find out their risk of type 2 diabetes, and you can join them today. Simply answer seven questions to find our your risk level. You will get your results straight away and receive tailored information to help you make healthier lifestyle changes and reduce your risk of developing type 2 diabetes.

Use our Know Your Risk tool

Sign up to the One Million Steps Challenge 

Sponsored by Fitbit, our One Million Step Challenge is a brilliant way to get fit, feel great, and raise money to help change the lives of people affected by diabetes. Next summer challenge yourself to take one million steps over three months - that's about 10,000 steps a day – and join thousands of other people getting active and making a difference just by stepping!  

Register your interest for 2022

Find out more 

You can stay up to date with our partnership on our social channels. Head to Fitbit’s Facebook page to find out more about what they will be doing to support our events and how we will be working together this year. 

Corporate Partners’ products or services, as well as those highlighted on Diabetes UK’s website, are not necessarily endorsed by Diabetes UK. Diabetes UK is not responsible for the content of external websites.

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